{"id":3430,"date":"2025-12-05T13:25:06","date_gmt":"2025-12-05T13:25:06","guid":{"rendered":"https:\/\/www.newsnnnonline.com\/?p=3430"},"modified":"2025-12-05T13:25:09","modified_gmt":"2025-12-05T13:25:09","slug":"kidz-and-kitz-secures-giant-collectible-card-brand-kayou-shaking-up-the-thai-pop-culture-market-a-cultural-phenomenon-in-collecting","status":"publish","type":"post","link":"https:\/\/www.newsnnnonline.com\/?p=3430","title":{"rendered":"Kidz and Kitz Secures Giant Collectible Card Brand \u201cKAYOU\u201d Shaking Up the Thai Pop Culture Market, A \u201cCultural Phenomenon\u201d in Collecting!"},"content":{"rendered":"\n<p>\u201cKAYOU\u201d Shakes Up the Thai Pop Culture Market, Joins Forces with Kidz and Kitz to Shake the Collector\u2019s Scene, Unleashing World-Class \u201cCollectible IP Cards\u201d! Delivering the \u201cSuperfan\u201d Experience at a Starting Price of Just 20 Baht<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/www.asiannewschannel1.com\/wp-content\/uploads\/2025\/12\/IMG_0439-1024x958.jpeg\" alt=\"\" class=\"wp-image-44069\"\/><\/figure>\n\n\n\n<p>Bangkok, [XX November 2025] \u2013 Igniting a new pop culture wave! Kidz and Kitz Co., Ltd. (Kidz and Kitz), the leader in the Thai trading card game market, announces a significant \u201cmarket elevation\u201d by joining forces with KAYOU, the fastest-growing collectible card brand in Asia, which has already created a \u201cCultural Phenomenon\u201d worldwide. This partnership reinforces [our] trendsetting leadership, building on the success of Kidz and Kitz, and immediately building confidence in the KAYOU brand among Thai collectors.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/www.asiannewschannel1.com\/wp-content\/uploads\/2025\/12\/IMG_0440-1024x683.jpeg\" alt=\"\" class=\"wp-image-44070\"\/><\/figure>\n\n\n\n<p>Mr. Jorakrit Kijlerspairoj, Assistant Senior Executive of Kidz and Kitz Co., Ltd., stated that, \u201cAfter we built a strong TCG (Trading Card Game) culture in Thailand, we are excited to expand the fun into the world of CCG (Collectible Card Game). KAYOU is not just a blind pack of cards; it is \u2018Collecting Stories\u2019 from the IPs we love in a premium format. This is KAYOU\u2019s commitment embodied in the \u201cHere for the superfans\u201d declaration. We enter [the market] with a deep understanding of the fans, and we are confident that KAYOU will create a new phenomenon here.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/www.asiannewschannel1.com\/wp-content\/uploads\/2025\/12\/IMG_0442-1024x683.jpeg\" alt=\"\" class=\"wp-image-44072\"\/><\/figure>\n\n\n\n<p>KAYOU is a true \u201cGlobal Viral Phenomenon\u201d. It was ranked Globally as the No.3 trading card brand and No. 12 toy brand according to QYR research.and achieved exponential growth with revenue increasing nearly fourfold in 2024. The brand has created a buzz on social media in Asia (e.g., the My Little Pony hashtag has over 5 billion views on China TikTok). KAYOU has elevated cards from a \u201cToy\u201d to a \u201cCollectible\u201d that signifies the \u201cstatus\u201d of a true fan. With the philosophy of \u201cQuality \u00b7 Fun,\u201d it pays attention to every detail through \u201csharp line printing\u201d and \u201cspecial techniques\u201d that make cards dimensional and tactile.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/www.asiannewschannel1.com\/wp-content\/uploads\/2025\/12\/IMG_0441-1024x683.jpeg\" alt=\"\" class=\"wp-image-44071\"\/><\/figure>\n\n\n\n<p>KAYOU and Kidz and Kitz deeply understand Thai fans. By using an \u201cAttract &amp; Expand\u201d strategy, attracting fans with locally popular IPs. For the Thai launch, it will debut with collections from popular IPs, including: Free Fire, Mobile Legends: Bang Bang (MLBB), Harry Potter, Transformer, and My Little Pony. The key highlight is \u201cAccessible Pricing\u201d that allows everyone to become a collector, with \u201cfriendly price points\u201d starting at just 20 Baht, all the way to \u201cpremium quality\u201d for avid collectors.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/www.asiannewschannel1.com\/wp-content\/uploads\/2025\/12\/IMG_0443-1024x683.jpeg\" alt=\"\" class=\"wp-image-44073\"\/><\/figure>\n\n\n\n<p>Kidz and Kitz\u2019s Goal for the KAYOU Brand in Thailand To ensure Thai fans have widespread access to this collecting trend, Kidz and Kitz aims to distribute KAYOU products to cover over 9,000 points of sale nationwide within the first 6 months.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/www.asiannewschannel1.com\/wp-content\/uploads\/2025\/12\/IMG_0444-1024x683.jpeg\" alt=\"\" class=\"wp-image-44074\"\/><\/figure>\n\n\n\n<p>About KAYOU ( \u5361\u6e38 ) (Boilerplate: KAYOU) KAYOU ( \u5361\u6e38 ) is China\u2019s number one collectible card brand and is ranked in the Global Unicorn Index 2025 and ranked globally as the No.3 trading card brand and No. 12 toy brand according to QYR research. . KAYOU is committed to offering unique collectible experiences with innovation and a portfolio of nearly 100 licensed IPs worldwide. Under the philosophy of \u201cQuality \u00b7 Fun,\u201d the company uses world-class printing technology to create products with meticulous attention to detail, elevating the quality of collectible cards globally.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/www.asiannewschannel1.com\/wp-content\/uploads\/2025\/12\/IMG_0445-1024x683.jpeg\" alt=\"\" class=\"wp-image-44075\"\/><\/figure>\n\n\n\n<p>About Kidz and Kitz Co., Ltd. (Kidz and Kitz) (Boilerplate: Kidz and Kitz Co., Ltd.) Kidz and Kitz Co., Ltd. is the leading importer and distributor of genuine licensed trading card games and collectible toys in Thailand. As a distributor and producer of authentic licensed card games from Japan, and the official distributor for numerous world-renowned brands, Kidz and Kitz is recognized as the \u201cNumber 1\u201d leader in the Thai trading card game market, providing comprehensive marketing and building a strong player community through continuous national events and tournaments.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/www.asiannewschannel1.com\/wp-content\/uploads\/2025\/12\/IMG_0446-1024x683.jpeg\" alt=\"\" class=\"wp-image-44076\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/www.asiannewschannel1.com\/wp-content\/uploads\/2025\/12\/IMG_0447-1024x683.jpeg\" alt=\"\" class=\"wp-image-44077\"\/><\/figure>\n\n\n\n<ul><li><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u201cKAYOU\u201d Shakes Up the Thai Pop Culture Market, Joins Fo [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3431,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,9,3],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kidz and Kitz Secures Giant Collectible Card Brand \u201cKAYOU\u201d Shaking Up the Thai Pop Culture Market, A \u201cCultural Phenomenon\u201d in Collecting! 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